Biographies & Primers

Advanced International Trade is the first major graduate textbook in international trade in a generation. Trade is a cornerstone concept in economics, taught in all departme… More

In a clear, lively and non-technical style, the author explains and assesses the way in which micro, welfare and benefit-cost economists view the world of public policy. The work o… More

In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time. The author's conversational writing style is superb for pr… More

Offering a unique blend of solid theoretical content and student accessibility, this text: 1) covers all the basics of macroeconomics and microeconomics, 2) gives student a clear i… More

The crystal ball of the next technological era. Leading scientists, engineers, and entrepreneurs provide vivid accounts of the latest inventions, revealing how the new internationa… More

Corporate culture pioneer Edgar H. Schein gets back to basics and delivers a dynamite primer on changing cultures packed with practical advice. Here, Schein separates the sense fro… More

The central goal of this text is to address all of the fundamental macroeconomic theories and policy issues in the discipline within a compact and highly accessible text. It featu… More

Learn how to make quality, productivity, and profit improvement a permanent feature of any organization. Detailed action studies tell how Toyota, USAA, Amex Life, and other compani… More

Authors Santerre and Neun take a fresh contemporary approach to health economics. The writing style is lively and inviting to students that are intimidated by the term "economics.… More

In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time. The author's conversational writing style is superb for pr… More

Growing Out of the Plan is a comprehensive study of China's economic reforms, from their beginnings at the end of 1978 through the completion of many of the initial reform measure… More

Sustainability may seem like one more buzzword and cities and towns like the last places to change, but The Natural Step for Communities provides inspiring examples of co… More

"Your book is terrific. It contains helpful advice and is easy to read."
—Warren Buffett

"This is 24-carat advice–a real gem for any aspiring entrepreneur."<… More

This text exhibits four unique features: 1) it uses the theory of the firm as the unifying theme to examine the managerial decision process; 2) it fully introduces a global view in… More

In this dynamic book, based on the most effective strategies of IBM and other market leaders, managers will learn to successfully transform their organizations into a business… More