The Portable MBA in Entrepreneurship, 3rd Edition
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Book Description
The only book that offers a state-of-the-art education in entrepreneurship . . . From an all-star team that includes: William D. Bygrave, Babson College Jeffry Timmons, Harvard University and Babson College Abdul Ali, Babson College Kathleen Seiders, Babson College Andrew Zacharakis, Babson College William Wetzel, University of New Hampshire Joel Shulman, Babson College Elizabeth Gatewood, Indiana University Richard Mandel, Babson College Joseph Iandiorio, Iandiorio & Teska Steve Spinelli, Babson College J. William Petty, Baylor University Julian Lange, Babson College Ed Marram, Babson College Donna Kelly, Babson College Starting your own business is an increasingly popular and feasible response to todays changing job market, and the best entrepreneurial wisdom available is in The Portable MBA in Entrepreneurship, Third Edition. Edited by William Bygrave and Andrew Zacharakis, two seasoned professors of entrepreneurship at Babson College, it covers all the fundamentalsfrom opportunity recognition to venture capital to formulating smart business plans. This revised volume of the 600,000-copy bestseller includes a wealth of new case studies, as well as updated tax and legal information. Geared towards both MBA candidates and aspiring entrepreneurs, The Portable MBA in Entrepreneurship guides the reader through the startup process and beyond, culling wisdom from the best and brightest in the field. If youre ready to see what the entrepreneurial world has to offer you, this book is your ticket.
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16 out of 18 people found the following review helpful:
Overview of EntrepreneurshipWednesday, August 14, 2002
"The Portable MBA in Entrepreneurship" is a very thorough introduction to the entire process of entrepreneurship and business formation. New entrepreneurs will find articles by various entrepreneurs and scholars of entrepreneurship that cover marketing, finance, venture capital, writing a business plan, and many other topics.
"The Portable MBA in Entrepreneurship" also notes many interesting aspects of entrepreneurship as it relates to the broader economy. It is pointed out that throughout the 1980's, for example, that only 5% of all the companies accounted for 77% of the new jobs in the U.S. Such information is interesting and it helps us understand the broader issues of entrepreneurship.
Although much of this academic information about entrepreneurship is not practically useful to new entrepreneurs who are building and growing companies, it does make for some interesting reading. Nor is "The Portable MBA in Entrepreneurship" a thorough analysis of successful businesses. It is not a business case study book.
The chapter about Market Opportunites and Marketing by Gerald E. Hills is especially good reading for people contemplating starting a business.
While this is a very good book, if I were going to teach a class in entrepreneurship (and assuming students wanted a more hands-on introduction to building a company), I'd use "The Entrepreneur's Fieldbook" by John Vinturella.
Peter Hupalo, Author of "Thinking Like An Entrepreneur"
1 out of 15 people found the following review helpful:
UsefulSaturday, September 09, 2000
I think this is book is used in many Universities of developed countries. I would like to know more about new editions also.
38 out of 44 people found the following review helpful:
A great reference book but not a great read.Wednesday, May 10, 2000
I bought this book to help me get started on my own service business. It is helpful in many ways, and not so helpful in other ways. THE GOOD: 1) There is a load of information about entrepreneurship. This book takes you from getting started, to finding the capital you need, to tax and legal issues, to franchising your business. 2) It gives good definitions and explains words that you may be unfamiliar with. Ex... What is a sub chapter S corporation? You'll find the answer to that and many other questions in this book! 3) A great reference. It tells you where you can go to find the information that you will need. It lists journals, books, and government sites that will help you. THE BAD: 1) It reads like a text book. There is a lot of information crammed into this book, page after page after page... 2) Is this guy really an entrepreneur or just a teacher? There are a lot of theories and charts in this book... it makes you wonder. 3) It is a reference book. There was no way that I could read this book straight through, so it sits on my shelf and every once in a while I pull it down to look up words, find references to more information or read one chapter that is applicable to my life right now. OVERALL: If you are looking for an encyclopedia-like reference book for everything you wanted to know about entrepreneurship then this book is for you. If you want motivation, real world examples or unconventional techniques to help you in your business then I would suggest Harry Beckwith or Ries & Trout.
2 out of 12 people found the following review helpful:
Magnificent!Tuesday, October 19, 1999
Excellent book! Covers many aspects of entrepreneurship quite thoroughly. Also consider buying the case studies of this series.
3 out of 4 people found the following review helpful:
Execellent Overview of EntrepreneurshipThursday, July 15, 1999
I recently completed my MBA. Although no single book will sufficiently cover the material learned through an entire Masters program, I did find this book to be a good start on understanding many of the important issues involved in a new venture. I highly recommend this book!